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This article is about the broadcast network. For its parent company, see CBS Corporation. For other uses of CBS, see CBS (disambiguation). This article needs additional citations for verification. Please help improve this article by adding reliable references (ideally, using inline citations). Unsourced material may be challenged
and removed. (June 2008) CBS Broadcasting Inc. (CBS) Type Broadcast radio network and

television network Country United States Availability United States, Canada, Mexico, Philippines, United Kingdom, Malaysia, Australia, Brazil, Latin America, India, Israel, Sweden, Denmark, Poland, Russia, Taiwan, and the Caribbean Founded by (as CBS) William S. Paley Slogan We are CBS Owner Westinghouse Electric Corporation (1995–2000)

Viacom (2000–2005)

CBS Corporation (since 2005) Key people Leslie Moonves, Chairman of CBS Launch date September 18, 1927 (radio)

July 1, 1941 (television) Former names United Independent Broadcasters (1927)

Columbia Phonographic Broadcasting System (1927–1928)

Columbia Broadcasting System (1928–1995 in official usage) Website

www.cbs.com

CBS Broadcasting Inc. (CBS) is an American television network. The name is derived from the initials of Columbia Broadcasting System, its former legal name. The network is sometimes referred to as the Eye Network or more simply The Eye, in reference to the shape of the company's logo. It has also been called the Tiffany Network, which alludes to the high perceived quality of CBS programming during the tenure of its founder William S. Paley (1927–1990).[1] It can also refer to some
of CBS's first demonstrations of color television, which were held in a former Tiffany & Co. building in New York City in 1950.[2]

The network has its origins in United Independent Broadcasters Inc., a collection of 16 radio stations that was bought by William S. Paley in 1928 and renamed the Columbia Broadcasting System. Under Paley's guidance, CBS would first become one of the largest radio networks in the United States and then one of the big three American broadcast television networks. In 1995, CBS dropped its full name and became known simply as CBS, Inc. The Westinghouse Electric Corporation acquired the network in 1995 and eventually adopted the name of the company it had bought to become CBS Corporation. In 2000, CBS came under the control of Viacom, which coincidentally had begun as a spin-off of CBS in 1971. In late 2005, Viacom split itself and reestablished CBS Corporation with the CBS television network at its core. CBS Corporation and the new Viacom are controlled by Sumner Redstone through National Amusements, the parent of the two companies.

From the beginning of its existence to the present day, CBS has generally been the most watched network in the United States.[citation needed] Contents [hide] 1 History 1.1 Early years 1.2 The television years: expansion and growth 1.3 Color telecasts 1.4 1971-1986: The "Rural Purge" and (temporary) Fall From the Top

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